Privacy Policy

AK Trading & Associates LLC (“we”, “us”) operates NaamAmrit (the “Service”). This policy explains what we collect, why, and the choices you have. We collect only what we need to run your account and safely back up your practice.

The short version

• You sign in with Apple or Google. We use that to create your account so your practice is backed up and follows you to any device.
• Your voice never leaves your device. Hands-free counting processes the microphone on your phone in real time — audio is never recorded, stored, or uploaded.
• We back up your counts, not your voice. Your totals, streak, history, goals, and settings are saved to your account so you never lose them.
• No ads, no tracking, no selling your data. We don’t use advertising identifiers or track you across other apps or websites.

Information we collect

• Account & identity. When you sign in with Apple or Google, we receive a unique account identifier, and your name and email address if the provider shares them (Apple lets you hide your name and relay a private email). We use this to authenticate you and tie your practice to your account.
• Your practice data. Your jaap and mala counts, streaks, per-day history, daily goal, custom mantras, sankalp, sadhana progress, dedications, and session logs are stored on your device and backed up to your account on our servers, so they sync across your devices and survive reinstalling the app.
• Microphone (hands-free counting). The optional “Say it” and “Chant” modes use your microphone to count your naam. This audio is processed entirely on-device in real time and is never recorded, saved, or transmitted. You can use the app without granting microphone access.
• Purchases. If you subscribe to Premium, our subscription-management provider (RevenueCat) processes purchase-related data (the App Store transaction and an anonymous app identifier) to validate and restore your subscription. Apple processes the payment; we never receive your card details.
• Diagnostics (optional). If enabled, we may collect anonymous crash and performance reports to fix problems. These are not linked to advertising and are never used to track you.
• Waitlist email. If you join our waitlist on this website, we store the email you provide and the page it came from, so we can notify you when access opens.

How we use your information

We use your data only to run the Service: sign you in, back up and sync your practice, manage your subscription, keep the app working, and (for the waitlist) send you launch updates. We do not sell your personal information, and we do not use it for advertising or cross-app tracking.

Who we share it with

We share data only with service providers who help us run NaamAmrit, under agreements that limit them to that purpose: Apple and Google (sign-in), our cloud hosting and database providers (to store your account and backed-up practice data), RevenueCat and Apple (subscriptions and payment), and, for the website waitlist, our email and database providers (Resend and Supabase). We do not sell your data to anyone.

Your rights & choices

You can access or delete your account and all associated data at any time from within the app, or by emailing privacy@naamamrit.com. Deleting your account removes your practice data from our servers. Every waitlist email we send also includes a one-click unsubscribe link. Depending on where you live (e.g. the EU/UK under GDPR, or California under the CCPA/CPRA), you may have additional rights — see our Do Not Sell or Share page.

Data retention & security

We keep your account and practice data until you delete your account (or ask us to), and your waitlist email until you unsubscribe or it’s no longer needed. We use industry-standard technical safeguards — including encryption in transit — to protect your information, though no method of transmission or storage is 100% secure.

Children

The Service is not directed to children under 13, includes an age confirmation, and we do not knowingly collect their personal information.

Changes

We may update this policy from time to time. Material changes will be reflected by the “Last updated” date above.

Contact

Questions? Email privacy@naamamrit.com.